Features

Complex Magazine's "The Green List: The 100 Best underground Brands in America"

A combination of its founder’s last name/the French word “soirée” SUARÉ is the metaphorical party of Dreu’s global Tumblr fame. After joining the platform in 2010, SUARÉ began as a means for him to connect with his audience. Drawing inspiration from sportswear and functionality, SUARÉ favors details like 3M as a material of choice. Embracing the motto “Simplicity At Its Finest,” most of SUARÉ’s line of apparel exists in greyscale, furthering the brand’s timeless appeal.

HYPEBEAST: SUARÉ New York 2014 Spring/Summer Lookbook

SUARÉ New York has unveiled its 2014 spring/summer lookbook, which highlights select pieces from its latest sportswear-inspired collection. Headed by Dreu Suarez, the label does a great job of tastefully integrating 3M technology with modern cuts and wide-ranging textures. Standout pieces include the 3M Piping Black Long Sleeve ($150 USD) and the 3M Transparent Raincoat ($70 USD). The SUARÉ New York Spring/Summer 2014 collection is now available at select retailers worldwide and over at the label’s online store.